{"id":2421,"date":"2019-07-31T17:22:16","date_gmt":"2019-07-31T16:22:16","guid":{"rendered":"https:\/\/www.scrapcarnetwork.org\/news\/?p=2421"},"modified":"2025-02-26T21:33:05","modified_gmt":"2025-02-26T21:33:05","slug":"reliability-tops-the-list-of-priorities-for-british-car-buyers","status":"publish","type":"post","link":"https:\/\/www.scrapcarnetwork.org\/news\/reliability-tops-the-list-of-priorities-for-british-car-buyers\/","title":{"rendered":"Reliability tops the list of priorities for British car buyers"},"content":{"rendered":"<p>We\u2019ve all got our own standards of deciding whether or not a car is worth buying. It depends on our own individual circumstances, as well as what we need from the car, where we are and what we\u2019re using it for. And in today\u2019s digital age, the internet can provide a fascinating insight into what British car buyers value most.<\/p>\n<p>Here at Scrap Car Network, we recently conducted our own in-depth research into the most common car-related queries entered into Google. One of our key findings was that reliability was the top priority for prospective car buyers here in the UK &#8211; which is hardly surprising! So, why is that the case, and what else is in the top three?<\/p>\n<h2>Reliability<\/h2>\n<p>If you\u2019re already a car owner yourself, this probably comes as no surprise. Despite the slick adverts and flashy marketing, most people don\u2019t necessarily want the biggest or the shiniest or the most impressive vehicle &#8211; they simply want a dependable transport that they can trust to get them from A to B and back again, with the minimum amount of breakdowns and unnecessary extra costs.<\/p>\n<p>And while it\u2019s true that you\u2019ll see lots of high-end cars in cities and other densely populated urban areas, reliability is an especially important factor for the sizeable number of British people who live in rural areas. Let\u2019s be honest; having a breakdown anywhere can be a headache, but it can be a particular issue on an isolated country road, with no help for miles in either direction. Breakdowns and frequent repairs also take a financial toll, and if they\u2019re frequent enough they can quickly start to outweigh any savings made from buying a car cheaply. It probably goes some way to explaining why reliability is valued only just before cost.<\/p>\n<h2>Cost<\/h2>\n<p>One of the single biggest factors affecting any car purchase is budget. After all, we buy our cars chiefly according to our means, and our budget is one of the first ways we\u2019ll start narrowing down our available choices &#8211; if not the very first. Plus, the automotive industry is constantly evolving, and the addition of various new technologies and systems means that two iterations of the same car model can be subject to a surprising degree of variation, so even if a car seems too expensive at first glance it makes sense to check to see if there\u2019s a cheaper version of it on the market.<\/p>\n<p>As well as being helpful for new car buyers, a quick Google search on the cost of a particular model can even be helpful for secondhand buyers; finding out the cost of a new model can help them work out whether they\u2019re being offered a good deal on a pre-owned vehicle, or whether it seems vastly overpriced or suspiciously cheap.<\/p>\n<p><img loading=\"lazy\" class=\"img-responsive alignnone wp-image-322 size-full\" src=\"https:\/\/www.scrapcarnetwork.org\/news\/wp-content\/uploads\/2016\/11\/How-To-Get-The-Best-Price-For-Your-Scrap-Car-1-1.jpg\" alt=\"how to get the best price for your scrap car\" width=\"820\" height=\"300\" \/><\/p>\n<h3>Safety<\/h3>\n<p>Interestingly, the last one to make the top three is safety. In fairness, it\u2019s probably not because this is less of an issue for car buyers as such &#8211; it\u2019s more likely indicative that they take a basic level of safety for granted from car manufacturers. (That\u2019s fair enough, really; it\u2019s the least you can expect, isn\u2019t it?) However, it still comfortably makes the list for several possible reasons. It\u2019s likely that one of the main ones is that not everyone is buying a car for their own personal use. Many of them are bought with family in mind, so it\u2019s only natural for parents to do their research on a vehicle that they\u2019re probably entrusting their children\u2019s safety to on a daily basis.<\/p>\n<p>There\u2019s also the possibility of recalls. Even modern cars aren\u2019t immune to faults or safety recalls, so it\u2019s a sensible check for prospective buyers to make, before they end up in the administrative nightmare of returns and compensation and replacement.<\/p>\n<p>So, those are probably your top priorities when you\u2019re buying your car. But what about when you\u2019re scrapping it? You probably want a service that can save you the maximum of time and hassle, while getting you the very best price for your car. Well, we\u2019re happy to say that\u2019s exactly what we do here at Scrap Car Network! You can get an online valuation of your car in as little as 10 seconds &#8211; just <a href=\"https:\/\/www.scrapcarnetwork.org\/\">enter your car reg and postcode into the fields on our homepage<\/a> for your very own\u00a0<a class=\"sem-tracking-keyword js-filter-keyword\" href=\"https:\/\/www.scrapcarnetwork.org\/\">scrapping my car<\/a> quote!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve all got our own standards of deciding whether or not a car is worth buying. It depends on our own individual circumstances, as well as what we need from the car, where we are and what we\u2019re using it for. And in today\u2019s digital age, the internet can provide a fascinating insight into what [&hellip;]<\/p>\n","protected":false},"author":113,"featured_media":1188,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"From our own research into the most frequent British car-related Google search queries, we found that British car buyer care about reliability over price.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.scrapcarnetwork.org\/news\/reliability-tops-the-list-of-priorities-for-british-car-buyers\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jack Barron\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.scrapcarnetwork.org\/news\/#organization\",\"name\":\"Scrap Car Network\",\"url\":\"https:\/\/www.scrapcarnetwork.org\/news\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.scrapcarnetwork.org\/news\/#logo\",\"inLanguage\":\"en-GB\",\"url\":\"https:\/\/www.scrapcarnetwork.org\/news\/wp-content\/uploads\/2019\/10\/scrapcarnetwork.png\",\"contentUrl\":\"https:\/\/www.scrapcarnetwork.org\/news\/wp-content\/uploads\/2019\/10\/scrapcarnetwork.png\",\"width\":368,\"height\":65,\"caption\":\"Scrap Car 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